Impressive Train

I always knew it had had some success in finding runaway kids but I had no idea that out of the 36 kids featured in Soul asylum's Runaway Train video, 21 were found & recovered. That's pretty amazing. So amazing, 25 years later the song and video has been remade to encourage more success in finding kids.

The new dynamic video, which can be viewed at runawaytrain25.com, uses geo-targeting technology to change the footage featured in the video depending on where it's being watched from, and makes it very easy to share the video and report any information about the missing children included in it. “This video is a game changer," says NCMEC President and CEO John Clark via press release. "It highlights critical issues runaways face and will show real pictures of missing children. By creating and sharing this video, everyone has the ability to make a difference in their communities."