Monday, February 01, 2021

More Food Network Sadness

 Here's an article all the way back in 2013 lamenting the demise of the once proud network:

With no way to serve us an actual steak, the Food Network rebranded itself in desperate search of sizzle. The hyperactive appetite of television — for youth, for spark, for drama more genetically modified than a tomato in December — is far more demanding than any mere gastronome. And so the TV part of the equation began to outweigh the food. Legit cooks like Mario Batali and Michael Chiarello also went out the door. The rise of the hubris-devouring succubus that is The Next Food Network Star — and the long-term cheap replacement labor it provided — meant that their expertise was expendable, easily sacrificed on the altar of accessibility. Cooking isn’t all that difficult, but cooking well absolutely is. And so the second generation of Food Network shows focused on making everything as easy as humanly possible, an interchangeable cavalcade of shortcuts and time-savers and “healthy alternatives,” an endless slate of chipper idiots demonstrating idiotproof ways to successfully make sandwiches. The rest of the schedule was given over to a series of increasingly ludicrous competitions: The honorable Japanese Iron Chef begat a tarnished American version. Cupcake Battles escalated into Halloween Wars. Newer shows promised to reveal — and humiliate — the Worst Cooks in America. There’s the even more execrable Rachael vs. Guy Celebrity Cook-Off, which revels in subhuman incompetence. 

"Oh, you don't need me anymore, Food Network? Good luck, losers!"

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