Monday, March 30, 2015

Saving Private McDonald

The funny about fast food burgers is a lot of times these days they're overshadowed by the other stuff on the menu - chicken sandwiches, chicken mcnuggets, fries, tater tots, curly fries, fried curly tots, fried curly tots with cheese, fried curly tots with cheese battered with chicken mcnuggets while some fucking retarded asshole insists on spending 10 minutes mopping under your table ("excuse me...excuse me...move your feet please...excuse me...") even though there's not another human being sitting and eating in the entire place, chili, jalepeno poppers, etc etc. In general, McDonald's burgers are rarely satisfying. - XMASTIME
Matt Yglesias suggests McDonalds could save themselves by having breakfast all day, which exactly everybody in the world has been clamoring for years, and ditching the burgers which nobody in the world really gives a shit about:
The basic state of the McDonald's menu is this: it has the best breakfast sandwiches in the world (egg McMuffin or egg McMuffin with sausage, depending on your mood), while the hamburgers are not the best in the world.

The point is that there's no need to be dogmatic about breakfast or lunch. The key thing is to be dogmatic about excellence. That means using the grill for the breakfast items at which McDonald's excels, rather than for the lunch sandwiches that are mediocre at best.
I've never cared for the Egg McMuffin, but their biscuit sandwiches are, without a doubt, the best.  And those hash browns could fry right up alongside the fries, n'est-pas?

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