In kindergarten & elementary school, there was nothing more exciting
that when you'd be caviled to an assembly…your feet would dangle above
the floor as you sat in those fold-up stadium seats built during the
1930s (probably) and then VOILA!…onstage would walk Smokey the
Bear. You know, a six-foot tall bear wearing a hat and dungarees. Of
course. You'd get a big speech about how only us could prevent forest
fires, and more importantly you got a plastic bag with, among other
things I can't remember, an incredibly flammable wooden ruler. Of
course. Together, with this bear dressed as what I would now say to be a
male stripper ("does SOMEone need a hose?"), you were gonna save the planet from burning to death. - XMASTIME
Guess whose birfday
is today?
On this date in 1944, Smokey Bear's likeness was first released on
posters designed by the United States Forest Service and the Wartime
Advertising Council. Perhaps the world's strongest advocate against
forest fires, Smokey's been featured in commercials, songs, books and
other pop culture iconography over the decades.
You can see 6 vintage PSAs there. Enjoy!
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